Samsung's Roadmap to IC22

Samsung
(Image credit: Future)

AVT Question: Please share your company's philosophy, vision, and product roadmap heading into InfoComm 2022. [June 2022]

Thought Leader: Chris Mertens, Vice President of U.S. Sales, Display Division at Samsung Electronics America

At Samsung, we are constantly reimagining the role display technology plays in our lives, and continuing to set high expectations in the categories of quality, design, and ease of use. We are making 2022 a groundbreaking year for display solutions and are looking forward to introducing InfoComm attendees to new additions in our product lineup, as well as renewing our commitment to unrivaled service and support. 

"Samsung is ushering in a new era for state-of-the-art interactive display tech after challenges brought on by physical distance and exploring further how to engineer technology that defies the limits of visual innovation." —Chris Mertens, Vice President of U.S. Sales, Display Division at Samsung Electronics America

Offering customization and specialized capabilities for improved picture quality, management, and installation are major focuses that allow users universal application of our solutions. From conceptualization to production, we are motivated to craft products that are intuitive, immersive, and drive ROI and overall efficiency. This was the idea behind the product design of the all-new 2022 The Wall (IWB), the next iteration of the most innovative modular display that was introduced in 2021. Beyond its flexible screen size capabilities and various pixel pitch options, users can expect industry-leading technology that delivers picture-perfect quality and breathtaking visuals. 

Next in the new The Wall line-up is the The Wall All-in-One (IAB), available in three different models—4K 146-inch, 2K 146-inch, and 2K 110-inch. Its sleek, bezel-less, and next-generation design allows for it to be seamlessly integrated into any existing space, coupled with an easy installation process that creates virtually limitless sizing configuration. 

With more recently launched products, including the new Flip Pro Interactive Whiteboard available for demonstration, the commonality behind these new releases is the prioritization of the user experience. We look forward to attendees trying these new solutions firsthand and exploring their usability and capacity for effortless integration. Samsung is ushering in a new era for state-of-the-art interactive display tech after challenges brought on by physical distance and exploring further how to engineer technology that defies the limits of visual innovation.

InfoComm Booth: N1445, N252, N254


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Cindy Davis
Brand and content director of AV Technology

Cindy Davis is the brand and content director of AV Technology (AVT). She was a critical member of the AVT editorial team when the title won the “Best Media Brand” laurel in the 2018 SIIA Jesse H. Neal Awards. Davis moderates several monthly AV/IT roundtables and enjoys facilitating and engaging in deeper conversations about the complex topics shaping the ever-evolving AV/IT industry. She explores the ethos of collaboration, hybrid workplaces, experiential spaces, and artificial intelligence to share with readers. Previously, she developed the TechDecisions brand of content sites for EH Publishing, named one of the “10 Great Business Media Websites” by B2B Media Business magazine. For more than 25 years, Davis has developed and delivered multiplatform content for AV/IT B2B and consumer electronics B2C publications, associations, and companies. A lifelong New Englander, Davis makes time for coastal hikes with her husband, Gary, and their Vizsla rescue, Dixie, sailing on one of Gloucester’s great schooners and sampling local IPAs. Connect with her on LinkedIn