AVT Question: With some trade shows having been canceled or scaled back and limited in-person meetings, it has been a challenge for technology managers to learn about a company's philosophy, vision, and product roadmap for the coming year. Would you share what you can about your 2022 company roadmap? [January 2022]
Thought Leader: Hal Truax, Vice President, Sales & Marketing of Hall Technologies
We’ve taken a unique approach over the last year by reimagining our product roadmap and developing a whole new business philosophy as well. After three decades with a great reputation of just making black boxes, Hall Technologies has a new mission, vision, brand, and team of AV pros ready to deploy our roadmap for 2022 and beyond.
I want to be clear that development of Hall’s core products will continue. Extenders, switches, and cables won’t go away; they’re just being augmented with new solutions-based offerings. We’ll be focusing on comprehensive packages for small-to-medium-size classrooms and conference rooms, larger training rooms, and multipurpose rooms, as well as sophisticated customized spaces for enterprise.
We’re also taking great strides to create a company culture that is customer obsessed. Company culture is one of the main pillars to our success. With that in mind, we’ve assembled an all-star AV team that exude our core values of ownership, urgency, integrity, passion, empathy, and innovation. At Hall, these core values are what drive the customer-focused mentality, as well as the superior quality we expect from our products. Our customers will also receive their products faster now with our strategic move to Dallas.
#TheHallway is a philosophy at Hall that conveys a high level of customer care. We’ve dedicated a lot of time, resources, and money into hiring the best people, designing the best products, and putting the best processes into place to deliver the best customer experience possible.
AV/IT Company Roadmaps 2022
More 2022 Roadmaps to come!
More Thought Leaders Series Articles