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Vanco International Roadmap 2022

Vanco International
(Image credit: Future)

AVT Question: With some trade shows having been canceled or scaled back and limited in-person meetings, it has been a challenge for technology managers to learn about a company's philosophy, vision, and product roadmap for the coming year. Would you share what you can about your 2022 company roadmap? [January 2022]

Thought Leader: Brandon White, Director of New Product Development at Vanco International

Both AV and IT stakeholders understand the potential of AVoIP system design to make their systems easier to manage and scale, less expensive to maintain, and less vulnerable to obsolescence. AVoIP delivery is increasingly accepted as safe, reliable, and flexible. IP offers full HD capabilities with virtually no latency, as well as easy management of multi-point installations. It also provides the ability to manage, transmit, and receive AV signals and control hundreds of devices over a local network. Enterprise clients are demanding the capability to control video walls and display networks remotely, or to consume video inputs from anywhere on the network. Vanco will stay ahead of the growing appetite for AVoIP solutions in 2022 by building AVoIP capabilities into new products across our brands and offering extension and capture devices to allow any system to leverage network capabilities. 

"Vanco will stay ahead of the growing appetite for AVoIP solutions in 2022 by building AVoIP capabilities into new products across our brands and offering extension and capture devices to allow any system to leverage network capabilities." — Brandon White, Director of New Product Development at Vanco International

Even as the lines blur between AV and IT, we’re also seeing overlap among the AV, security, and electrical contracting markets. Service providers of all kinds are expanding their low-voltage offerings. In terms of Vanco’s product development, that means we’re looking to create devices that have the features and specs sought after by industry veterans, but that are also extremely simple to install and use. Whether you’re new to AV systems or you can program a video matrix in your sleep, Vanco’s product line will serve your needs. 

Overall, Vanco aims mirror the market by broadening our products’ features and specs while streamlining the amount of HDMI over IP products on offer. With the right mix of features, we can cover a broad range of installations with a concentrated set of SKUs. Instead of overwhelming dealers and integrators with obscure variations, we want to provide a curated menu—while continuing to offer the value and customization options Vanco is known for. 


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Cindy Davis is the brand and content director of AV Technology. Davis enjoys exploring the ethos of experiential spaces as well as diving deep into the complex topics that shape the AV/IT industry. In 2012, the TechDecisions brand of content sites she developed for EH Publishing was named one of “10 Great Business Media Websites” by B2B Media Business magazine. For more than 20 years, Davis has developed and delivered multiplatform content for AV/IT B2B and consumer electronics B2C publications, associations, and companies. From 2000 to 2008, Davis was the publisher and editor-in-chief of Electronic House. From 2009 to present, as the principal of CustomMedia.Co, Davis developed content plans and delivered content for associations such as IEEE Standards Association and AVIXA, content marketing for Future Plc, and numerous AV/IT companies. Davis was a critical member of the AVT editorial team when the title won the “Best Media Brand” laurel in the 2018 SIIA Jesse H. Neal Awards. A lifelong New Englander, Davis makes time for coastal hikes with her husband, Gary, and their Vizsla rescue, Dixie, sailing on one of Gloucester’s great schooners, and sampling local IPAs.