Sennheiser USA Restructures

OLD LYME, CT—Sennheiser has reorganized its sales and product marketing organization across its three primary business segments: retail, professional audio, and systems integration. As part of the reorganization, Greg Beebe, formerly Sennheiser’s director of global relations, has been named VP of product marketing.

To serve its customers and partners more efficiently, three distinct “Industry Expert Groups” have been created, each with its own sales organization to ensure excellence in customer service.

Sales efforts for the professional audio and systems integration groups will be managed by Jeff Alexander, VP sales, pro audio and systems integration. He will be supported by Eric Mayer, national sales manager, professional sound, and David McNutt, national sales manager, systems integration, both of whom will lead regional sales teams across the U.S.

Sennheiser veteran Beebe will oversee product marketing for retail, professional, audio, and systems integration groups. Beebe will also oversee a new team focused on market development and education. This team will play a critical role in consulting with end users and facilitating education through Sennheiser’s Sound Academy program.