Liberty AV Solutions Reveals New Logo -

Liberty AV Solutions Reveals New Logo

Publish date:

Liberty AV Solutions has unveiled its new logo. The company says it is "introducing a fresh face to the world, paying just due to its storied past, while reflecting upon a dynamic new future."

Image placeholder title

Incorporating the “running man” emblem that is part of its parent company WESCO International’s logo, Liberty’s graphics reboot, like its three main brands—Liberty Wire & Cable, Intelix Analog & Digital Devices, and PanelCrafters Custom Plates & Panels—is designed to give better expression to the comprehensive Liberty AV Solutions customer experience.

“Our new logo reflects the changes seen in recent years at Liberty, and also within the industry at large,” Becky McWilliams, Liberty AV Solutions vice president of marketing, told those attending a company event where the new logo made its official debut. “As technology continues to converge at so many different levels, we want to assure our customers that we’ll always have what they need. With the power of WESCO behind us, a foundation is clearly in place to offer stability, growth, and huge buying potential to those who have come to rely upon us over the years.”

The new logo utilizes the colors of Liberty’s first corporate imprint to symbolically respect the past, then adds the running man to represent both the Wesco connection and the company’s commitment to moving forward with innovative growth.


Image placeholder title

Lencore Reveals New Branding and Logo

Woodbury, NY-- Lencore Acoustics Corp has announced the release of its new logo and brand identity.   The new logo includes a typology change to all upper case, that celebrates that the company has "grown up" in the industry, according to Lencore. The company says that the inclusion of a seco

Liberty AV Solutions Acquires Intelix

Liberty AV Solutions , a division of WESCO Distribution , has acquired Middleton, Wisconsin-based Intelix , a manufacturer of AV components and software. The move follows a successful conclusion to negotiations between Intelix and WESCO Distribution, Inc. — Liberty’s parent company — to acquire Intelix outright f

Image placeholder title

Herman Rebrands and Unveils New Logo

Herman has unveiled a new logo and name today as part of an overall rebranding initiative. Formerly known as Herman Procurement and Logistics, the company has rebranded itself as Herman Pro AV.

Image placeholder title

Liberty AV Teams With Holland

COLORADO SPRINGS, co—The ever-growing catalog of products offered by Liberty AV Solutions now includes an array of selections from Holland Electronics.

Liberty AV Solutions teams up with Holland Electronics

COLORADO SPRINGS, CO--The ever-growing catalog of products offered by Liberty AV Solutions now includes an array of selections from Holland Electronics LLC. A venerable manufacturer of components built for CATV, satellite TV, and the telco industry, Holland is a respected provider of SCTE compliant and MSO approved ci

Liberty AV Names New Sales Manager

Colorado Springs, CO--Liberty AV Solutions president John Dace has announced that Greg Baltzer will man the company’s territory manager/North Central post. Baltzer takes charge from his home base in metro Minneapolis, and joins Liberty as a key figure within a wide-sweeping sales force reorganization announced recentl