Iowa High School Calls on Watchfire Signs for New LED Videoboard

The Watchfire Signs videobard at Sibley-Ocheyedan High School features content created and programmed by student volunteers using Watchfire's Ignite Sports content management software. Above the messaging the videoboard’s local funders are recognized by name. (Image credit: Watchfire Signs)

Sibley-Ocheyedan High School, in Sibley, IA, is sporting a new LED videoboard in its gym, thanks to donations from Osceola Regional Health Center and the Sibley-Ocheyedan Athletic Booster Club., each of which paid for half the board's cost. The full-color, high-resolution scoreboard, measuring 6 feet 5 inches x 10 feet, was manufactured by Watchfire Signs and installed by Rolling Sign Inc. of Sioux Rapids. The school also has an exterior display from Watchfire that is used for school announcements.

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The video scoreboard looks like something you'd see in a college arena, according to James Craig, superintendent of Sibley-Ocheyedan Schools, a mostly rural school district of about 700 students in northwest Iowa. "We've gone from a regular scoreboard to an interactive videoboard that can be used for different sports and events," said Craig.

The school's first use of the 2.9mm videoboard came during graduation, which was livestreamed onto the board as it happened. "We replaced the sound system at the same time, so the senior video was a great experience for students and their families," said Craig.

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Content for the videoboard is created and programmed by student volunteers using Watchfire's Ignite Sports content management software. Volunteer crews create live-streams and play-by-plays; students in the school's graphic design class also develop content used on the board.

Videoboard Recognizes Local Funders

The Osceola Regional Health Center, which paid for half of the cost of the display, and the Sibley-Ocheyedan Athletic Booster Club, which paid for the other half, are recognized prominently above the videoboard. The Sibley-Ocheyedan Athletic Booster Club is allowed to recognize its members on the board and sell ads and naming rights for different parts of the games to help defray the cost of their contribution. So far the school has sold more than $14,000 in ads.

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"We looked at other manufacturers, but Watchfire had everything we were looking for in terms of quality and price," said Craig. "The decision to go with Watchfire was a no-brainer."

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