#InfoCommInspo: Samsung Electronics America

#InfoCommInspo: Samsung Electronics America

In our series of #InfoCommInspo blogs, we're talking with exhibitors about the hottest technologies and trends they're looking to see at InfoComm 2018.

Q&A Kevin Schroll, Director of Smart Signage Product Group, Samsung Electronics America

Q: Why InfoComm?

Kevin Schroll: Participating in InfoComm provides Samsung with the opportunity to showcase our complete line of digital signage products that are designed to create operational efficiencies for business owners and provide a better customer experience. It allows the team at Samsung to have meaningful conversations with InfoComm attendees to share our leading solutions that yield real results.

Q: What is the most exciting trend you expect to see at the show?

KS: LED video wall technology enhancements, flexible displays, and HDR capable signage.

Q: How will your solutions inspire integrators?

KS: Samsung solutions inspire integrators. LED has expanded Samsung’s reach to new and demanding markets such as cinema, government, and retail.

Q: How will your solutions inspire tech managers?

KS: Tech managers have an expansive selection of LED Signage that ranges from .8mm to 2.5mm for retail and larger sizes for sports, entertainment and billboards. Technology has reached a point where LED’s are now not only the main screen of a cinema, but also can be wrapped around a building outside a hotel and casino. The opportunities for LED are endless.

To learn more, visit Samsung Electronics America at Booth C3127 at InfoComm 2018.

Megan A. Dutta

Megan A. Dutta is a pro AV industry journalist, and the former content director for Systems Contractor News (SCN) and Digital Signage Magazine, both Future U.S. publications. Dutta previously served as the marketing communications manager at Peerless-AV, where she led the company’s marketing and communications department. Dutta is the recipient of AVIXA's 2017 Young AV Professional Award and Women in Consumer Technology's 2018 Woman to Watch Award. Dutta is co-founder of Women of Digital Signage, an organization designed to provide a pathway to promote networking, mentoring, and personal growth.