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Creamfields Wows Crowds with Blackmagic Design Live Production Workflow

Creamfields Wows Crowds with Blackmagic Design Live Production Workflow
(Image credit: Blackmagic Design )

Creamfields (opens in new tab), the U.K.'s biggest dance music festival, was delivered using a live production workflow built around Blackmagic Design (opens in new tab)'s ATEM production switchers (opens in new tab) and HyperDeck recorders (opens in new tab).

The four-day festival held over the August bank holiday weekend welcomed around 80,000 people to Daresbury, Cheshire, to see some of the biggest names in dance music, including Tiesto, David Guetta, Carl Cox and Chase and Status perform across multiple stages.

Creamfields Wows Crowds with Blackmagic Design Live Production Workflow

(Image credit: Blackmagic Design )

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Handed the brief to be the sole provider of AV with three weeks' notice, U.K.-based CSD Productions (opens in new tab) deployed an OB truck and three flyaway kits for organizer Live Nation. "We had several weeks to pull together what would normally take six months of planning," says CSD Productions' Andrew McQuillan (opens in new tab). "We've supplied our OB trucks to Creamfields for the fourth and fifth stages previously, and we've handled the broadcast and video package for individual Creamfields shows throughout the year, such as Cream Classical (opens in new tab), but we've never handled the main stage.

"There was a steep learning curve for us an organization, but the key to our success was locking in the delivery specs with Live Nation and the various artists as early in the process as possible. We knew the best way to achieve a successful outcome was to use our experience and knowledge of Blackmagic Design's hardware and upscale it."

Creamfields Wows Crowds with Blackmagic Design Live Production Workflow

(Image credit: Blackmagic Design )

The ATEM 2M/E Production Studio 4K (opens in new tab) formed the systems backbone, with a mix of ATEM 4 M/E Broadcast Studio 4K (opens in new tab) and ATEM 2 M/E Production Studio 4K switchers (opens in new tab) covering the different stages. For acquisition, stages one through three each had jib cameras, and all had front of house positions with one box lens and one wide lens.

McQuillan continues: "The output from each camera chain had to be converted from quad SDI to single link 12G-SDI using Teranex Mini converters (opens in new tab), then routed to the production switcher. SmartView Duo 4K monitors (opens in new tab) were used to provide the vision engineers with a four way preview with waveform for monitoring."

Creamfields Wows Crowds with Blackmagic Design Live Production Workflow

(Image credit: Blackmagic Design )

The requirements and specifications demanded by the organizers and artists create a whole new pressure processing data.

The main stage was UltraHD 4K this year, with CSD utilizing HyperDeck Studio 12G recorders (opens in new tab). The other stages relied on HyperDeck Studio HD Pros (opens in new tab) for the respective program feeds and HyperDeck Minis recording to SD card for the individual camera ISO.

"This is the first time we've recorded all the individual camera ISO feeds on top of the various program mixes from each stage," recalls McQuillan.

Adding: "We had a media cabin where we were downloading all of the SSDs, so the Blackmagic MultiDock 10G (opens in new tab) was ideal for taking four SSDs in at once. We've spent the last month just processing the data from Creamfields."

"We like the fact that the Blackmagic workflow is simple to use and its network adaptability," concludes McQuillan. "You can intuitively work out how certain aspects will work together, once you understand the general architecture."

AVNetwork Staff

The AVNetwork staff are storytellers focused on the professional audiovisual and technology industry. Their mission is to keep readers up-to-date on the latest AV/IT industry and product news, emerging trends, and inspiring installations.