Leyard’s Davis to Present “What Leading Brands Are Teaching Us About Interactive Digital Signage” at Digital Signage Expo 2017

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Digital Signage Expo(DSE),the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that Jennifer Davis, Chief Marketing Officer at Leyard, will present a session at DSE 2017 entitled, “What Leading Brands Are Teaching Us About Interactive Digital Signage.”

To be presented Wednesday, March 29 at 9 a.m., thissessionwill discuss how major brands like Audi, Gucci, Seattle Space Needle, Marc Jacobs and others are engaging their customers in new and meaningful ways leveraging their digital signage to help bring brand experiences to life. Attendees will learn how:

·Emerging technologies like transparent OLED displays will change the face of brand and customer experiences.

·Leading brands and innovative companies of all sizes are utilizing interactive technology to increase customer engagement.

·To plan for and secure cutting-edge content that will change their customers’ relationship and loyalty to their brand in a positive way.

“In today’s ultra-competitive business landscape, a strong brand is essential—and digital signage can be a powerful ally in that effort,” said Davis. “Not only does digital signage attract customer attention, but it can also build business and customer loyalty.”

Registration for DSE’s Wednesday Pro AV/IT Systems Integrators session “What Leading Brands Are Teaching Us about Interactive Digital Signage,” or any of the DSE 2017 educational conference seminars, which are sponsored by BroadSign International and are eligible for Digital Signage Expert Group (DSEG) certification renewal credits, is available online atwww.dse2017.com.

Attend two shows same trip – Qualified GlobalShop 2017 attendees are welcome to tour the DSE 2017 show floor! Show badges are all that is required for entry to the DSE 2017 Exhibit Hall, Wednesday, Mar. 29 and Thursday, Mar. 30 from 10 a.m. to 5 p.m.

Mark your calendar now: DSE® 2017 is scheduled forMarch 28-31, 2017, withaccess to the Exhibit Hall March 29-30 at the Las Vegas Convention Centerin Las Vegas. To reserve exhibit space, contact Andrea Varrone at (770) 817-5905. For more information, visitwww.dse2017.com.

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