Digital Signage Expo Presents Pre-Conference Day Seminar - AvNetwork.com

Digital Signage Expo Presents Pre-Conference Day Seminar

Author:
Publish date:

Digital Signage Expo (DSE), Interactive Technology Expo (ITE), and Out-of-Home Network Show (OOHNS), the conference and trade show where JVC LED at Times Square. INDUSTRY NEWS digital signage and interactive technologies are exclusively showcased all in one place, will present a brand new half-day seminar dedicated to Mobile, Interactive and Gestural signage.

These innovative technologies open a new avenue of interactivity between digital

Image placeholder title


signage and endusers that afford deeper and more intuitive user interaction with brands, raising brand awareness to new levels, offering more measurable forms of marketing in public places, allowing users greater opportunity to create their own content, and establishing strong links between the in-home and out-of-home interactive markets. Mobile signage also is bringing the power of social influence marketing to place-based media.

Entitled, “Generating Brand Power with Mobile and Gestural Digital Signage,” the seminar will be presented in two parts on Tuesday morning, February 24, beginning at 9:00 a.m. This seminar will help attendees best exploit marketing opportunities offered by mobile and gestural signage, and present case studies of major brands leveraging that signage to boost brand/product awareness and product sales, including Vodafone, Coca Cola, Adidas, Bank of America, and Subway.

Chris Gibbs, president and chief operating officer of ExpoNation, LLC, the producer of Digital Signage Expo said, “We have expanded DSE’s Pre-Conference Day because it has become very popular with attendees who want immediate benefit from an immersion learning experience that adds real value to the time they spend at the show. The things they learn here give them the opportunity to apply that knowledge as soon as they get back to the office, and they appreciate the fast return on that investment.”

Digital Signage Expo, Interactive Technology Expo, and Out-of-Home Network Show will be co-located at the Las Vegas Convention Center for an even bigger exposition to run February 24-26, 2009.

For more information or to register for the Digital Signage Expo, visit www.digitalsignageexpo.net.

Related

Digital Signage Expo/East Hosts Content Day

The creators of Digital Signage Expo - an event dedicated exclusively to digital signage, interactive solutions and out-of-home media networks in retail, hospitality, financial, and public spaces - have announced an addition to DSE/East, held September 16 – 18, 2008 in the Pennsylvania Convention Center, Philadelphia, Penn. Professionals registered to attend Tuesday, September 16 can experience a series of sessions from 8 a.m. - 4 p.m. dedicated to creating compelling content.

Digital Signage Expo End-User Seminar

Digital Signage Expo (DSE) will feature a 12-part Digital Signage Seminar Program at DSE 2015 designed specifically for end user professionals will include an hour-long session titled, “Creating Personalized, Trusted Customer Experiences: Effective Integration of Social, Mobile, & Other Technologies with Digital Signage.”

DSE 2012 Presents Pre-Conference Program

Atlanta, GA-- Digital Signage Expo announced that its Tuesday, March 6 pre-Conference program will feature a host of new educational opportunities, to include: * DPB Advertising Summit: Designed for Brand Marketers, Advertising professionals and Network Operators, the full-day program, comprised of more than a half

Digital Signage Expo Tours

Digital Signage Expo (DSE), to be held at the Las Vegas Convention Center February 27-28, has expanded its pre-show escorted coach tour. Now a full morning beginning at 9am on Tuesday, February 26, the 4-hour tour will showcase installation sites around the city of Las Vegas so attendees can see how real-world applications have transformed sales environments and observe customers interfacing with new technologies. Accompanied by brand spokespeople who will be on hand to answer questions and speak to the challenges they faced in concept, design and implementation, tour stops will include Planet Hollywood Hotel, which will highlight applications in a hospitality environment, the Verizon Wireless Store, which will feature dynamic retail and queuing applications, and the Steve Wyrick Theatre as an example of digital signage in public spaces...