StrandVision LLC today announced that McLean Implement Inc. has deployed StrandVision Digital Signage displays at several of its agricultural equipment stores. The installations, supported by Leslie Enterprises Inc., also of Albion, provide information to customers at McLean’s parts counters and service areas.
The installations consist of a 40” LCD television display mounted at each of the locations. General and agricultural news and market information, weather and promotional materials are delivered to the displays through personal computers that are connected to StrandVision over the Internet. Leslie Enterprises specified, ordered and installed the equipment, designed the display templates and established the subscription service with StrandVision.
“We were wrestling with ways to set up and control these displays at different locations,” said Mike Clark, McLean Implement general manager. “Kevin Leslie introduced us to StrandVision and we found that it lets us do everything over the Internet. We can easily mix our own promotions in with the news and weather. Customers appreciate having the latest grain market information while they’re being waited on.”
McLean is planning to feature video of its customers using its equipment, as well as point-of-sale promotions and discounts. It is also taking advantage of StrandVision’s Web display capabilities. McLean is showing the constantly changing digital signage in a frame on its website, www.mcleanimp.com. “The website is automatically updated every time we modify the signage,” continued Clark.
StrandVision LLC, based in Menomonie, Wisconsin delivers low-cost, Web-based Software as a Service (SaaS) digital signage through a patented approach that delivers content to subscribers’ LCD and plasma displays, as well as computer screens and websites. StrandVision’s service distributes text and graphics pages, video content, and national and local weather and news. It is ideal for medical and dental offices (patient education), banks, retailers and industrial distributors (video merchandising), education (student, staff and visitor information), employee break rooms (events and benefits), non-profit and religious organizations (member and supporter communications), and other applications.