AUSTELL, GA--Meridian is adding a chic new Manhattan address: Saks Fifth Avenue. The British firm’s arresting F80 one-piece music system will be available at the midtown retailer, an icon of New York life since 1924 in time for holiday shopping, while online customers will find the F80 currently available at www.saksfifthavenue.com in the “Home & Gourmet” section.
“Saks is where knowledgeable New Yorkers have gone for the latest in quality and style, both in fashion and in what we today call ‘lifestyle’ products, for more than four generations,” says Walter Schofield, President of
Meridian America. “These are the very consumers Meridian needs to reach, and while they may not yet know it, want to discover Meridian. It’s a perfect location for the world’s most sophisticated music system, in the world’s most sophisticated city.”
Saks will feature Meridian’s stunning F80 all-in-one entertainment system in its 2008-09 holiday catalog—
perennially a much-anticipated arrival—and offer the unique design online and in key stores nationwide including its 611 5th Ave. flagship. The F80 has been called the “Ferrari of executive audio systems,” particularly appropriate since it was engineered by Meridian in cooperation with the legendary Italian automaker, and shares its famous prancing-horse badge.