On Workplace 3.X: HP

Jennifer Adams, Senior Director, Hybrid Work Solutions Messaging and NPI at HP
(Image credit: Future)

AVT Question: Please share insight and best practices for ensuring meeting equity for all employees and how to deliver the best collaboration experience regardless of location.

Thought Leader: Jennifer Adams, Senior Director, Hybrid Work Solutions Messaging and NPI at HP

This new world of hybrid work didn’t happen overnight. The pandemic just accelerated behavior that had been shifting over the last 30 years as technology evolved to allow more remote collaboration. 

To get to a new definition of work, success hinges on putting people—not the office or any one space—at the center. We all have different needs and behaviors when it comes to how we work, and depending on role, preferences, and the type of work done at a given time, needs can change.

The opportunity for the journey forward is to go beyond this concept of hybrid work to something that can drive real meaningful change and allow us to reimagine what work really means.." —Jennifer Adams, Senior Director, Hybrid Work Solutions Messaging and NPI at HP

These preferences and behaviors can be categorized into what we call workstyle personas. Poly has been doing persona research for a decade, with a recent update in 2022. What we found are key dimensions that allow us to identify workstyles that have similar needs and behaviors. This can be very helpful for facilities teams with regard to capacity and planning meeting needs of the office and beyond. 

But the opportunity goes beyond space planning, the goal should be designing experiences for this hybrid workforce—experiences that will drive people to the office to build connection while maximizing the experiences for those who are remote. To do that requires an understanding of what activities people perform in the office, and then designing spaces and deploying technology to create the best environment to perform those activities in order to drive outcomes, build connection, and strengthen culture.

The opportunity for the journey forward is to go beyond this concept of hybrid work to something that can drive real meaningful change and allow us to reimagine what work really means.

Poly and HP joined forces to deliver hybrid work insights aligned to solutions that help teams get more done, wherever they’re working—a full ecosystem of everything teams need for hybrid life, including hardware, software, and services tailored for everywhere they want to work.

Cindy Davis
Brand and content director of AV Technology

Cindy Davis is the brand and content director of AV Technology (AVT). She was a critical member of the AVT editorial team when the title won the “Best Media Brand” laurel in the 2018 SIIA Jesse H. Neal Awards. Davis moderates several monthly AV/IT roundtables and enjoys facilitating and engaging in deeper conversations about the complex topics shaping the ever-evolving AV/IT industry. She explores the ethos of collaboration, hybrid workplaces, experiential spaces, and artificial intelligence to share with readers. Previously, she developed the TechDecisions brand of content sites for EH Publishing, named one of the “10 Great Business Media Websites” by B2B Media Business magazine. For more than 25 years, Davis has developed and delivered multiplatform content for AV/IT B2B and consumer electronics B2C publications, associations, and companies. A lifelong New Englander, Davis makes time for coastal hikes with her husband, Gary, and their Vizsla rescue, Dixie, sailing on one of Gloucester’s great schooners and sampling local IPAs. Connect with her on LinkedIn