Visionstate Inc., a division of Visionstate Corp. based in Edmonton, Alberta, Canada, has signed an agreement with CBL Properties to deploy digital interactive kiosks within 30 of the Chattanooga, Tenn.-based company's largest shopping malls in the U.S.
The company indicated the network of digital signage advertising displays will ultimately extend across 90 CBL Properties' shopping centers.
Those kiosks are to supply each shopping mall with interactive wayfinding and directory software (Virtual Interactive Client Care Interface - "ViCCi") that will allow shoppers to find exactly what they are looking for at CBL's shopping centers — whether products, shops, services or amenities — through Visionstate's proprietary interactive touch technology.
In addition to the interactive wayfinding system, each kiosk is equipped with a large LCD screen fully dedicated to third-party advertising. As the kiosks are providing key information to the mall shoppers, they will be strategically located in the shopping centers most crowed and visible locations.
The company indicated it is currently looking for an advertising sales partner for the network.
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