PureLink iCON Automation

PureLink's iCON automation software and i-C3 control processor is the company's debut product entering into the pro AV control system market. Minsoo Park, founder and CEO of PureLink, said that his company’s foray into control technology “took its place as a natural growth into HD digital connectivity.” Park also noted that, “since the launch of the PM Series, we saw an increasing need, as well demand from our customers, for proprietary control automation that would work effectively and optimize the performance of any PureLink system, as well as all connected devices within the network.”

iCON was developed as a built-in, web browser-based automation software for the new Media Axis switching systems, designed to operate holistically in any presentation environment—however simple or complex, from live events to executive boardrooms. Now fashioned into a control processor, iCON automation works with any third-party hardware and can be accessed through any web-enabled device.

Featuring a menu-driven, preset web interface, design and programming knowledge is not required, eliminating unnecessary costs involved in acquiring certifications, as well as installation time. In other words, there is significantly less work for the installer. iCON is founded on intuitive setup and operation, minimizing learning curves.“Aside from the software’s simplicity, the most ground-breaking feature is the intelligence that is built-in, auto-creating pages, actions, and buttons, among other elements,” said Keith Frey, director of product development.

iCON automation hardware interface incorporates TCP/IP and relays, simplified third party module libraries for devices such as sources, displays, lights, and screens, as well as intelligent user interfaces.

PureLink will have dealer sign-ups and demos for iCON at InfoComm14 in Las Vegas.

The AVNetwork staff are storytellers focused on the professional audiovisual and technology industry. Their mission is to keep readers up-to-date on the latest AV/IT industry and product news, emerging trends, and inspiring installations.

Latest in
The Viz One 8 logo from Vizrt with a pyramid and bright, aglow 8.
Everything to Know about Vizrt's New Viz One 8
Videlio implements three standalone flyaway video control rooms built around Riedel's MediorNet HorizoN alongside the company’s MicroN UHD for routing and multiviewing.
Riedel Empowers Hybrid SDI/IP Production in Video Control Rooms
The Autora digital signage platform logo.
Exertis Almo Introduces Autora DSM Platform
The WAVIT banner for its new scholarship program honoring Mary Cook.
What to Know about WAVIT's Mary Cook Empowerment Award
Anders Karlsson, Chief Executive Officer at Humly
Roadmap 2025: Humly
Ramzi Shakra, Senior Product Manager of Large Venue Projectors at Epson America
Roadmap 2025: Epson America
Latest in News
The Viz One 8 logo from Vizrt with a pyramid and bright, aglow 8.
Everything to Know about Vizrt's New Viz One 8
Videlio implements three standalone flyaway video control rooms built around Riedel's MediorNet HorizoN alongside the company’s MicroN UHD for routing and multiviewing.
Riedel Empowers Hybrid SDI/IP Production in Video Control Rooms
The Autora digital signage platform logo.
Exertis Almo Introduces Autora DSM Platform
The WAVIT banner for its new scholarship program honoring Mary Cook.
What to Know about WAVIT's Mary Cook Empowerment Award
Brad Hintze, Executive Vice President, Global Marketing at Crestron
Roadmap 2025: Crestron
Amit Ancikovsky, President, Americas at Kramer Electronics
Roadmap 2025: Kramer Electronics