Matrox Graphics announced that YCD Multimedia has chosen the Matrox M9140 graphics cards to drive the YCD MuVi Wall video wall solution at Israel’s Aroma cafés. The high impact YCD MuVi Wall uses Matrox M9140 graphics solutions to drive six channels of promotional digital messaging, all from a single PC workstation.
YCD Multimedia was hired by Aroma to design a digital signage application within their coffee shops to help retain and expand their customer base. The criteria for the new digital signage solution included the ability to centrally manage all promotional, sales, and marketing content, while incorporating a design that would address the needs of both the quick service and in-café clientele. Using YCD | Platform, YCD | Player & MuVi Wall components, YCD revitalized the cafés, and imbued their atmosphere with ambiance via custom music playlists and dynamic digital video. The attention-grabbing YCD MuVi Wall in particular, has had a tremendous impact on sales as the Aroma head office remotely controls content to display the most accurate and relevant advertisements and promotions to café customers, even at the point of decision.
“Matrox cards are very stable, and allow YCD | Player to run HD content with high-performance on a wide selection of displays,” states Dani Zeevi, CTO, YCD Multimedia. “YCD's MuVi Wall, together with the Matrox graphic cards, creates an advanced and powerful solution that delivers one of the highest levels of content quality in the world today.”