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projectiondesign for Belgium’s In Flanders Fields Museum - AvNetwork.com

projectiondesign for Belgium’s In Flanders Fields Museum

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The newly opened In Flanders Fields Museum in Ypres, Belgium interprets the stories of the First World War as seen in the Flanders region using modern museum techniques and multimedia for visitors of today and tomorrow. projectiondesign F22, F32 and F35 wqxga projectors and WB processors were provided by specialist museums system integrator, Ocular BVBA for use in the Belle Epoque, First Battle, Ypres Salient and Third Battle exhibit areas with the aim of stimulating a more in-depth look at how museum visitors deal with war and peace.




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On entering the museum, a Poppy Bracelet is given to all visitors. As visitors move around the restored medieval cloth-hall building in the city’s main square, a micro-chip inside their ‘Poppy’, a globally recognized symbol of the First World War, provides them with video projections, interactive touchscreens and soundscapes used to re-create the pain and tragedy of the War.

The museum has always focused on the stories of individuals within the larger picture of the Great War. These personal stories are told through many and varied objects on display, interactive installations and life-like characters.

Piet Chielens, Coordinator In Flanders Fields Museum, said, “To really embrace the whole public with the impact of landscape, I think the best way is with projection. That is what we’ve done here. People are thrilled with the experience and that is largely due to the techniques we’ve chosen to present it.”

Nicolas Vanden Avenne, Managing Director at Ocular BVBA said, “Every projection surface in this museum is either curved or has a rather unusual shape for projection, which made this a technical challenge. Along with projection, we use the blend and warp functionality of the WB processors throughout the museum.”

As visitors enter the museum, they walk through the Belle Epoque exhibit, which highlights the period of time leading up until the war. In this area two F32 projectors are used to project footage on to a curved structure that looks like a forest of wood panels.




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In the First Battle exhibit, an F35 wqxga projector is used to project from the ceiling onto a 3D scale model map of the battlefields from the North Sea to the front line. Viewers can watch the deployment of allied troops in the city of Ypres and the first battle from an eagle’s point of view.

Ypres Saliant uses three projectiondesign F22 projectors and WB1920 processors onto a 170-degree curved screen to observe the progress of the war as if traveling in a balloon high in the sky. Footage includes a view over buildings and deployment of troops around Ypres. The content is a combination of historical footage and custom-made film.

Perhaps the most harrowing exhibit, the Third battle, uses four F22 projectors onto a curved screen and ceiling to provide symbolic visuals with narration by nurses, doctors, soldiers and priests about one of the bloodiest battles in the First World War.

“To achieve the exhibit areas, Vanden Avenne says, we had to look for a partner that could do the engineering of our projections and cooperate with us during the building of the museum. We turned to projectiondesign because of their high-performance projectors for each exhibit area and choice of lenses.”

“As the museum is open ten hours a day, we wanted to have reliability and longevity with no image degradation. projectiondesign guaranteed that their projectors would remain consistent during heavy use,” said Vanden Avenne.

Anders Løkke, Marketing Director, said, “We are impressed with the integrated approach that Ocular has taken. The exhibit areas are pushing the boundaries of how projection can be used to engage, inform and tell the story of the First World War.”

Vanden Avenne said, “Working for clients such as the Flanders Fields Museum is a rewarding learning experience. Ocular loves creating experiences and will continue to bring people’s stories to life for academic and cultural institutions for a long time to come.”

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