4th Annual Digital Place-Based Advertising Summit - AvNetwork.com

4th Annual Digital Place-Based Advertising Summit

Publish date:

Keynote Luncheon Speaker

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David Kepron
Retail (r)Evolution LLC


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Susan Danaher
President & CEO,

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Bob Martin
Founding Partner,
Bob Martin Media Consulting
For the fourth year in a row, DSE has created a special pre-show day — this year sponsored by the Digital Place-Based Advertising Association (DPAA) — designed to help marketers and agencies understand the place-based media opportunity. The Digital Place-Based Advertising Summit will take place on Tuesday, February 26, 2013 from 8:00am - 5:00pm.

This day-long program will be comprised of seven informative sessions, from a state-of-the-industry keynote address to creative content that works. The Summit will for the first time feature a prominent keynote luncheon speaker. As details of each session become available, they will be posted at http://www.digitalsignageexpo.net/4th-annual-digital-place-based-advertising-summit.


$595 after 2/13/13

DPAA Members - $475 after 2/13/13; use code "MEMDPAA"

ANA & 4A ad agency/brand members - $125 after 2/13/13; use code "99DPAA"


8:00am - 9:00am

Registration & Continental Breakfast

9:00am - 9:15am

"Welcome & Introduction" - Susan Danaher

9:15am - 10:30am

Keynote Panel: "Who Buys Digital Place-based and Emerging Networks" - Patti Foley | Ann Jones | David Leider | Jill Nickerson

10:30am - 10:45am


10:45am -11:30am

"State of the Global Digital Place-based Network Industry: Moving from Shakeout & Consolidation to a Mature Growth Business" - Patrick Quinn

11:30am – 12:30pm

"Advances in Digital Place-based Metrics & Currency" - Neal Bonner | Diane Williams | Rob Winston

12:30pm - 1:45pm

Keynote Lunch: "Brands, Brains and Buying - Creating "Chatter That Matters" in an Age of Digital Distraction" - David Kepron

1:45pm - 2:45pm

"SoLoMo Meets Digital Place-based: New Tools for Consumer Engagement" - Chris Beauchamp | Ian Dallimore | Garrett Dodge

2:45pm - 3:00pm


3:00pm -4:00pm

"Digital Place-Based Marketplace Demand and Direction" - Rocky Gunderson | David Matera | Rick Robinson | Jack Sullivan | Daniel Wilkins

4:00pm - 5:00pm

"Creative Campaigns" - Anne Judge | Kerrin Kramer | Moderator: Anne White

For more information: http://www.digitalsignageexpo.net/4th-annual-digital-place-based-advertising-summit


Digital Place-Based Advertising Summit

Digital Signage Expo (DSE) has announced that the Digital Place-Based Advertising Association (DPAA) will partner in and assist in programming its annual Advertising Summit to be held in Las Vegas on Tuesday, March 6, 2012. The DPB Advertising Summit will address the current size of the market, its projected growth, t

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Digital Place-Based Advertising Summit Kicks Off Digital Signage Expo

Prior to the opening of the show floor at the Digital Signage Expo– before we all get dazzled by the new technology tools– it’s great to tap into the latest research on how the larger world is using digital signage and DOOH. We all love new-gen flat panels,, content management software, and routers. Everyone attending DSE, or NAB, or InfoComm loves the technology. How are we doing in the real world, with end-users who will eventually dictate the growth of all our companies?