Advanced Technologies Group Launches Content Creation Department

WEST CHESTER, PA--Advanced AV's Advanced Technologies Group (ATG) has initiated a content creation department to offer templates and content for clients to enhance their digital signage solutions. "We wanted to offer a cradle to grave solution for our digital signage clients and content creation extends our present customer service capabilities to the next level," says Kris Vollrath, vice president and general manager, Advanced Technologies Group, West Chester, PA. Vollrath oversees this new department, which expands the services of ATG's digital signage solutions.
Robin Brzoska, ATG's creative director, is managing this new department that can offer clients the gamut of creative resources from creating templates and single pieces of content to developing a comprehensive look for the system and branding. "The content creation department enables us to extend our service further than previously possible. As part of the life cycle of the digital signage solution we are now able to address requests coming from our clients regarding content." says Vollrath.

ATG's Digital Signage clients are corporations and higher education facilities with in-house or ATG-hosted signage systems, as well as customer-oriented signage for retail and financial institutions. "Some clients want to get up to speed quickly and this gives them that ability," says Vollrath. Advanced AV is one of a handful of audio-visual dealers with a dedicated digital signage division, and very few of those are providing content creation services. "It was a natural progression for us to begin offering this service to our clients, given our position in the industry," says Vollrath.

Advanced Technologies Group…

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