JERUSALEM, ISRAEL--Minicom Advanced Systems announced the formation of a new dedicated, international unit - the Digital Signage Division. The new division will be headquartered in Zurich, Switzerland with a sales office in North America and an R&D center in Israel. The division will exclusively serve the emerging Digital Signage market with innovative solutions designed specifically to enhance the delivery and distribution of multimedia content and improve ROI in the Digital Signage marketplace.
"We have expanded our Digital Signage business into an independent division with global responsibility" said Eli Sasson, CEO and president of Minicom. "We recently enjoyed significant growth and success in both our market segments. It is the ideal time for a strategic move to proactively increase our investment in both the IT and Digital Signage markets despite the tough economic conditions. The move will enable us to get closer to our partners and customers via better, more dedicated teams that are eager to exceed their expectations."
"I am very excited to be leading this new business venture" said Ronni Guggenheim, newly appointed CEO of Minicom's Digital Signage Division. "We have a highly talented and inspired group of people with many years of industry experience and proven capabilities to lead us forward with innovations in technology as well as partnerships. Our goal is to increase Minicom's leadership role and push the Digital Signage market forward together with our partners and customers."