Almo Kicks Off E4 Tour

Almo Kicks Off E4 Tour

NEW YORK, NY—Almo Professional A/V launched its E4 AV Tour in New York, NY on December 8. And though the business climate has been gloomy all year, spirits ran high and hopeful at this debut reseller training and networking event.


Almo used its own digital signage at the E4 event powered by Samsung, Now Micro, and RiseVision.

The timing was just right, hitting right before the year end and holidays, which did well to attract hundreds of attendees looking to do the four things promised at the E4 AV Tour: gain education through Info- Comm sessions, explore new products and solutions for the AV industry, exchange ideas with colleagues and instructors through networking, and attend an expo for one-on-one time with 20 top manufacturers exhibiting the latest industry products.

Almo’s E4 AV Tour affords partners the opportunity for coveted oneon- one time with 20 top manufacturers, including NEC, Panasonic, Samsung, Hitachi, LG, Sanyo, Sharp.

“I thought the Almo E4 AV Tour was a great success,” said Sandra Benedetto, director, pro video sales and product planning for the Professional Sound and Visual Division of Pioneer. “These types of showcases are beneficial for all parties: distributors, manufacturers, resellers, and integrators. They give everyone the opportunity to speak about business needs and business plans in a smaller, more intimate setting. They also provide manufacturers a venue to demonstrate and resellers the chance to view new products and technology. Larger tradeshows are important for the industry as a whole, but smaller events are equally important as they are more focused and strategic.”

Mary Bakija is a writer and editor with more than 15 years of storytelling experience. Bakija is currently pursuing a Master's degree in Library and Information Science to help others find and tell important stories that might otherwise be lost, and to ensure those stories are preserved for future generations to see.