Forget Tanning Beds. College Students Today Want Uber Parking. (The New York Times)

"The millennial generation attended college in a golden era for student housing, as investors poured money into luxurious off-campus communities packed with resort-style amenities: rooftop pools, golf simulators, tanning beds, climbing walls."—Source: The New York Times

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WHY THIS MATTERS:

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Students today are more interested in campus amenities that support their digitally connected world than "lazy rivers" or tanning beds. For campuses to connect with prospective students, robust Wi-Fi bandwidth is absolutely necessary.