WEDEMARK, GERMANY--Jérôme Quadri from Avignon is the winner of the Sennheiser Sound Logo Contest. The international jury and the public voted the 31-year-old’s sound idea the best out of more than 2,000 entries. Sennheiser launched the competition in January. Since then, more than 600 entrants have sent in their acoustic logos and a total of 2,000 300 people chose their favourite in an online vote.
“Jérôme Quadri’s sound logo perfectly reflects the characteristics of the Sennheiser brand,” said Susanne Seidel, president Global Marketing at Sennheiser. “It is outstandingly clear, instantly recognisable and has great potential for variation.” This view expressed by the international jury was also supported by members of the public in an online vote, in which around 2,300 people took part. “I’m absolutely thrilled that I was able to convince the jury and the public with my sound logo,” said Jérôme Quadri when he heard that he had won the competition. “I had a very clear idea of what the name Sennheiser means for me and what the sound logo of the audio specialist should sound like.”
The outcome: crystal clear piano notes and a catchy, peaceful melody. “I wanted to compose a sound logo that is very simple and precise but at the same time sounds familiar and warm. For that reason, I decided to record only one instrument and to work with very few notes. I wanted to express familiarity through the warm, full sound of the piano. The melody is short, which makes it easy to remember, and it can also be easily adapted for different instruments,” is how the winner decribes his composition. And this was precisely what the jury was looking for. You can listen to Jérôme Quadri’s sound sequence at www.sennheiser.com/soundlogo.
The French winner had to fight off tough international competition with his sound idea. More than 600 professional and amateur musicians from around the world composed and arranged tunes to find exactly the right sound for Sennheiser. More than 2,000 entries were received from 57 different countries. Of these, the best 30 sound ideas went on to fight the battle for 1st to 10th place. “We would like to congratulate the ten prize winners and also thank all of those who took part, as well as the jury and all the others involved. They have all helped to create the new sound of Sennheiser,” said Susanne Seidel.
Just as it was for many other entrants, composing a sound logo was completely new territory even for the experienced musician Jérôme Quadri: “I saw a link to the Sennheiser Sound Logo Contest on the internet and the idea appealed to me immediately. The competition was a really exciting and fascinating experience for me.” Jérôme Quadri lives and works in Avignon in the south of France. Music has always played a major part in his life: he began to play the piano at the age of seven and founded his own band when he was thirteen. “Right from the start, I had a lot more fun composing my own music than playing songs written by other people,” said Jérôme Quadri. Sennheiser has known the competition winner for many years now. In addition to his everyday work in a music shop, the 31-year-old has his own sound studio. Here he composes and arranges his own music – from electro, pop, rock and jazz right through to film soundtracks – and, most recently, sound logos.
Jérôme Quadri will be presented with his prize of 5,000 euros by Prof. Dr. Jörg Sennheiser at the Sennheiser headquarters in November. The company has also decided to acquire the unlimited (in terms of geography and time) user rights to the composition for 30,000 euros. The delighted winner already knows exactly what he is going to do with the prize money: “I want to further expand my studio and buy new equipment,” said Jérôme Quadri.
The winners of the Sennheiser Sound Logo Contest:
1st Jérôme Quadri, France
2nd Emmanuel Tremblay, Canada
3rd René Thomsen, Denmark
4th Dave Klotz, Canada
5th Mathieu Chocat, France;
6th Milo Heller, Germany
7th Ossy Pfeiffer, Germany
8th Julian Schneeberger, Austria
9th Chris Born, South Africa
10 th Daniel Piechota, Germany.