All-Weather Device Remotely Controls Digital Signage over AT&T Wireless Network -

All-Weather Device Remotely Controls Digital Signage over AT&T Wireless Network

Publish date:

AT&T has announced that OutdoorLink’s SmartLink is the first all-weather programmable device for the outdoor advertising industry to be certified to operate over AT&T’s wireless data network.

SmartLink is a wireless, M2M lighting controller designed exclusively for the outdoor advertising industry. It enables outdoor companies to turn off remotely unsold billboard faces plus track and monitor power outages, power restoration, bulb outages and daily proof of performance — all through a Web-based application.

In addition, the combination of digital signage and cellular M2M technology delivers the flexibility that enables outdoor advertising companies to update advertising displays quickly and frequently, as well as rotate images from several different advertisers. The control of lighting for digital signage through SmartLink also can save operational costs.

“With over 7,500 SmartLink units deployed in the market, more than $2.5 million has been saved in utility costs in the past 15 months,” said Dwight Jennings, founder and CEO of OutdoorLink, Huntsville, Ala. “The potential for direct utility savings and indirect business cost savings from using SmartLink are substantial.”

According to the company, the weatherproof device incorporates a soldered VQFN8 SIM (subscriber identity module) and is the first device with advanced machine to machine (M2M) technology in outdoor display advertising to complete PCS Type Certification Review Board (PTCRB) standards testing over wireless networks.

The VQFN8 SIM provides environment advantages over standard consumer SIM cards by providing extended service life and reliability of M2M cellular devices in outdoor applications, the company said. It is designed to stand up to extreme temperatures, vibration and corrosion that can shorten the normal service life of standard SIMs in rugged environments, potentially resulting in lower lifetime maintenance costs for M2M equipment.

“AT&T is an early leader in machine-to machine (M2M) communications and is delivering on the market’s exciting potential,” added Hamish Caldwell, executive director, product marketing management, AT&T Business Solutions, Dallas. “Our goal is to help drive wireless capabilities into a wide variety of devices beyond traditional handsets for businesses.”

According to a recent study from ABI Research ( “Cellular M2M Connectivity Service Providers,” September 2009), cellular M2M connections, which enable wireless data calls between machines, will approximately triple their current number of about 75 million by 2014.


Image placeholder title

New M2M Wireless Solution for Digital Signage Networks

TTUFF Technologies has embedded 3G Machine-to-Machine (M2M) wireless communications in its new series of Open Pluggable Specification (OPS) modular PCs - a solution that removes much of the cost and complication of running widely dispersed digital signage networks.

AIS Networked Digital Signage Player

American Industrial Systems Inc. (AIS) has released its newest generation of Digital Signage Players which enables organizations to create, manage, and publish digital media to easily connect to customers, employees, and partners. The SVS-3200 networked digital signage player and the MVP-2200 standalone media player provide a complete solution for publishing dynamic content in a flexible yet easy way. Both models utilize Sigma Designs' RISC embedded chipset bundled with Linux based management software, the Media Signage Organizer or MSO. The MSO software features an event manager, content organizer, real-time network status overview, and a comprehensive play-list scheduler to strategically display your digital media. AIS' networked signage players combined with our bundled software, provide a complete turnkey solution and reduces your time to market...

SunBrite Debuts 46-inch All-Weather Digital Signage

Tailoring their commercial product line for the digital signage market, SunBriteTV , provider of all-weather outdoor television technology, has introduced Model 4655DS-EST. This new 46-inch all-weather sunlight- readable digital display is targeted for outdoor commercial installations, and will be available April 1 w

Image placeholder title

Wireless Digital Signage Solutions

AvaLAN Wireless Systems, Inc., providers of 900 MHz outdoor long-range industrial wireless ethernet products, has announced the addition of wireless serial (RS-232/ RS-485) solutions.

STRATACACHE, AT&T Roll Out Signage Solutions

STRATACACHE has announced a strategic agreement with AT&T as part of AT&T's new Digital Media SolutionsSM portfolio rollout. The suite of content delivery and digital media solutions includes content distribution and management, broadcast video, and digital signage services - solutions targeted at companies ranging from businesses with multiple small office locations to the most sophisticated multinational enterprises.