InfoComm iQ Expands Reach of Integrated Systems Europe - AvNetwork.com

InfoComm iQ Expands Reach of Integrated Systems Europe

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FAIRFAX, VA--InfoComm iQ, the developer of the most comprehensive and current AV Products and Providers Directory in the industry, is pleased to announce the creation of ISE365, a year-round industry web marketing and research resource for products and services for the exhibitors at Integrated Systems Europe (ISE). ISE is the leading professional audiovisual and systems integration trade show in Europe, next taking place February 2-4 at the Amsterdam RAI in the Netherlands.

ISE365 will offer anonline product and service directory found at www.ISE365.eu with links to participating, registered companies. The service will offer customized catalogues for use on websites run by participating resellers, distributors, integrators and installers. A "find local provider" country and city search tool will connect users from the products in the catalogue on ISE365 to the matching product in the selected provider's catalogue. There will also be an AV Service Providers directory searchable by category, country and city with free listings for all members of Cedia Region 1 and InfoComm International.

"InfoComm iQ is pleased to leverage its expertise in AV online catalogue development to extend the reach of ISE exhibitors beyond the show dates," said John Fuchs, Senior Vice President, InfoComm iQ. "As ISE's official online catalogue, ISE365 provides an ideal opportunity for exhibitors looking to make connections with qualified buyers every day of the year."

All manufacturers exhibiting at ISE, as well as all members of Cedia Region 1 or InfoComm International, will be provided direct access to the ISE365 database to post product information at anytime. The site will integrate with major social media sites to expand the reach of the program.

Mike Blackman, CTS, managing director, Integrated Systems Events said, "Comprehensive, highly focused, and always full of fresh ideas for AV industry professionals, ISE365 shares many of our exhibition's core values and is a great extension of the Integrated Systems Europe brand. I'm delighted that ISE365 is launching in Amsterdam and feel sure that our attendees will find it a valuable addition to their business tools - not just for the duration of ISE but throughout the year."

Beginning in March 2010, a New Product Announcer will be emailed to nearly 20,000 people. Each Announcer will include all the new products that were entered into the ISE365 database in the previous month and will link back to the catalogue on www.ISE365.eu.

"The launch of ISE365 is a significant step forward in building awareness for our industry and its capabilities," said Wendy Griffiths, executive director, CEDIA Region 1. "It brings together a broad spread of information on suppliers, brands, products and systems into one trusted, easy to access, online resource. Consumers, specifiers and integrators can then browse this consolidated data, see what's available and be better informed when it comes to making a buying decision"."

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