Capital Networks for CBC

Author:
Publish date:
Social count:
0

CBC, Canada's national public broadcaster, has rolled-out its CBC News Express broadcast service to five major airports across Canada - including Toronto Pearson International Airport, the busiest in Canada - to ensure that critical news and weather reports are available to the thousands of people who pass through the country's airports each day. The service is powered by Capital Networks Limited's Audience digital signage solution, which enables it to present the latest video content and live data feeds for up-to-the minute local and national news, weather, business and sports updates. The highly scalable Audience platform will allow CBC to deliver its News Express service to more airports and more public spaces in the near future.

CBC is dedicated to delivering its news journalism to a wide audience and across a range of media, exploiting new and innovative new media - such as digital signs - to connect with people no matter where they are. The broadcaster was replacing a previous system and needed a solution with advanced content management capabilities that would be able to support the expansion across multiple airports. The Audience solution is an open system that integrates easily with existing hardware and software so CBC didn't have to 'rip and replace' its entire infrastructure, which helped minimize costs.

"As Canada's national broadcaster, CBC takes the management of public dollars extremely seriously. And, CBC: News Express is an important source of commercial revenue for the Corporation. Similarly, we can't compromise quality for cost because we hav e a reputation for delivering technologically advanced broadcasts across every medium," commented Robert Bishop, executive producer at CBC. "After a rigorous selection process, we chose Capital Networks as our digital signage partner because it delivers on both these points: the solution is cost-effective because it's so scalable and open; and the quality of broadcast is second to none, as is content management."

"Capital Networks bridges the gap between digital signage and broadcasting," Bishop continued. "Most companies fall into one category - digital signage vendor or broadcasting production - but Capital Networks has a solid history in both. Its Audience broadcast solution ensures that our programming is really sophisticated in terms of layout and design and meets our need for flexibility and rapid delivery in a rapidly changing news environment."

CBC's editors create all the video news content in the corporation's Toronto Broadcasting Centre. Digital files are managed through Flip Factory and delivered into the Audience system at the click of a mouse. This creates a seamless flow so editors don't have to spend time uploading, and news items go into the system immediately. Added to this, local data from news and weather reports are integrated into the system via live data feeds so travelers see local information as soon as it's reported.

Jim Vair is VP Business Development at Capital Networks: "CBC is an extremely well respected cultural institution so of course we are delighted to be working alongside them as they expand the News Express service into more airports across Canada. The speed of delivery via digital signage means that it is an ideal way of communicating real-time news to public spaces. We look forward to working with CBC in the future as it continues to grow its broadcast services and reach new audiences, while all the time providing a valuable public service."

Fore more information:
 http://www.cbc.ca/

http://www.capitalnetworks.com/

Related

Capital Networks, Audience 4.0

Capital Networks Limited, provider of broadcasting and dynamic digital signage content creation and management software, has today launched a new version of Audience™ - the information delivery platform. Audience 4.0 provides both broadcasters and organizations operating digital signage networks with a powerful,

Networking Capital

The 4th Digital Signage Expo held this past May in Chicago was, by all accounts, a huge success. Attendance was up over 60% versus 2006, and 110 companies exhibited, for a 20% increase versus the prior year. Adoption of Digital Communication Networks (“DCN”) is growing both in the U.S. and internationally, and new markets, such as out-of-home, are becoming more active. Another interesting indicator of the overall health and direction of this industry is the amount of capital that is now finding its way into these businesses.

Capital Networks and CognoVision

Capital Networks Limited, offering multimedia platforms for Digital Signage, and CognoVision Solutions Inc., a provider of real-time audience measurement and targeting solutions for the Out-of-Home advertising industry, have announced that the companies have entered into a joint marketing agreement. The agreement enables both companies to work together to increase market reach and to attract new customers. It also provides each company's clients preferential access to fully integrated software products and services. “Our ‘Audience’ software platform is now installed on six continents in a wide range of industry applications, but clearly the fastest growing is Digital Signage," comments Bil Trainor, President of Capital Networks. "Through this agreement we are now able to seamlessly deliver the wide range of features and benefits of CognoVision's cutting edge, real-time automated audience measurement software. We are pleas

Capital Networks Partners with US Government-Certified World Media Net

Capital Networks Ltd has announced a strategic new partnership with US based World Media Net -- a Government-Certified digital signage reseller with extensive experience in the military sector. World Media Net will deliver CNL’s industry-leading Audience digital signage platform into military bases across America, Can

Capital Networks Partners with US Government-Certified World Media Net

ONTARIO, CANADA--Capital Networks Ltd has announced a strategic new partnership with US based World Media Net -- a Government-Certified digital signage reseller with extensive experience in the military sector. World Media Net will deliver CNL’s industry-leading Audience digital signage platform into military bases ac