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Electrograph, EK3 Partner at InfoComm 08 - AvNetwork.com

Electrograph, EK3 Partner at InfoComm 08

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Electrograph Systems, Inc., a national distributor of display technology products and services, has announced a partnership with EK3 Technologies, Inc., a provider of in-store digital merchandising, to give systems integrators a profitable opportunity to sell an easy-to-manage, cost-effective digital signage system for small- to medium-sized businesses. The new EK3 Digipost digital signage product is now available from Electrograph after being shown in the Electrograph booth during InfoComm 08, June 18 - 20, in Las Vegas, NV.

"It usually takes considerable effort and resources for smaller businesses to deploy digital merchandising strategies," said Jeff Jerome, director of product management for Electrograph Systems, Inc. "But the EK3 Digipost product is simple yet amazingly powerful because it can control and schedule the content of hundreds of media players via the Web, and it's easy to manage the network."

"We selected Electrograph to supply the Digipost system in the U.S. because of its well-known standing as the nation's top digital signage distributor," said Richard Inniss, VP of business development and marketing for EK3 Technologies, Inc. "Integrators can add considerable value to their digital signage installs with Digipost and now that the system is available through Electrograph, it's easier than ever to deliver a complete digital signage solution for small to midsized companies."

Digital Signage Statistics - Most advertisers are looking for a better way to reach consumers, and digital signage clearly fits the bill by creating a unique opportunity for systems integrators. According to research firm KPMG, 70 percent of buying decisions are made at the point of purchase, while Forrester Research reports that stores with in-store digital media programs have shown sales lifts of 15 - 60 percent, which is far more cost-effective than standard TV ads.

Digipost Digital Signage Product- Digipost integrates the power of an enterprise solution with an easy-to-use interface by giving users the ability to quickly create, edit and distribute professional messages to digital displays without leaving their desks.

A solution for corporate internal communications, retail, education, and hospitality environments, Digipost improves a company's image in a compelling, attractive way and provides complete control over messaging imparted to a range of audiences. It's easy to use and ready to set up right out of the box with a friendly, intuitive interface that is Web-based, so it has no impact on existing IT infrastructures. The Digipost system includes everything needed to distribute content -- customizable templates, an image library, news feeds and a time-of-day scheduler -- while allowing users to organize media to play when and where they choose.

For more information on Electrograph Systems, Inc. products/services, visit www.electrograph.com.

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