Digital Signage Captivates Attendees -

Digital Signage Captivates Attendees

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Digital signage has had a captivating presence this year at InfoComm, with a dedicated pavilion and numerous exhibitors showing the latest in technology for that sector. With several courses and a Digital Signage Technology Summit teaching attendees how to capitalize on this growing market, there was no shortage of information on the industry.

A special series of courses, developed by industry expert Lyle Bunn, provided a rare opportunity to learn the details of planning and selling digital signage solutions and to explore the best practices for digital signage content. These classes provided attendees with ideas to deliver real-time emergency alert and notification, improve speed of delivery and communication efficiency, increase productivity, motivate and educate employees, and reduce costs and save money.

The Digital Signage Technology Summit was the attendees’ opportunity to tap into one of the biggest communication technology breakthroughs of the decade. Education, corporate, government, transit and healthcare facilities are now adopting this technology in huge numbers for immediate benefits.

“There were about 150 attendees enrolled in the summit,” says InfoComm Executive Director Randal A. Lemke, Ph.D. “We brought in an outside company to do the summit and it went great. And this year, the Digital Signage Pavilion program was put together by Spinitar, and we had a lot of new people, including Cisco.”


Digital Signage

Maintaining a digital signage network for restaurants and retail establishments means enabling an efficiently-designed system to do its job. With the recent developments in systems intelligence, such as monitoring software within displays, integrators have the opportunity to expand their relationship with clients into maintenance of digital signage solutions.

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Simplifying Digital Signage

The Simplifying Digital Signage Roundtable took place Wednesday at InfoComm– I moderated as panelists Jim Huber from Office Depot, Bill Othick of BOI Solutions, Richard Hutton from Samsung, Raffi Vartian from SignageLive, Jim Vair of Capital Networks analyzed legacy TCO models for digital signage, and then turned to hardware and software advancements that now allow the streamlining of digital signage platforms, for reduced TCO.

Digital Signage at InfoComm

InfoComm, to be held June 17-21 at the Anaheim Convention Center, in Anaheim, CA, is ramping up for a variety of digital signage offerings, as the trend toward taking AV out of the classroom and boardroom and into public spaces continues. This year's offerings at InfoComm will include a Digital Signage Pavilion, a Digital Signage Application Showcase, a "Super Monday" session on Business Opportunities in Digital Dynamic Signage, and product training.