Farmer's Arani to Present Building Corporate Messages for Digital Signage at CorpComm Expo 2016

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CorpComm Expo(CCE) announced today that Jennifer Arani, Digital Signage Coordinator for Farmers Insurance will present a seminar at 1 p.m. on the second day of the Nov. 15-16, 2016 event at Chicago’s Navy Pier.

The presentation by Arani, entitledBuilding Corporate Messages for Digital Signage: A Step-by-Step Workshop,”will be a hands-on opportunity for attendees to get a back to basics review of copywriting for digital signage followed by an interactive collaboration and brainstorming session designed to help attendees write their own multi-message campaign.

Attendees will also:

·Learn how to dissect and translate intranet articles into digital signage content.

·Learn how to construct a digital signage message from scratch.

“I am passionate about my work and very protective of my customers and my company’s objectives,” said Arani. “As a creative thinker who loves to troubleshoot problems and devise solutions, I believe that collaboration is the best tool in a company’s arsenal. With that approach, our team at Farmers built and launched the first employee-facing digital signage system, which has now grown into an enterprise-wide employee communications channel.”

For more information about CorpComm Expo 2016 or to register to attend this or any other educational session at the event, go

Mark Your Calendar Now:CorpComm Expo 2016 (CCE), to be co-located with EduComm Expo 2016 (ECE), is scheduled forNov. 15-16, 2016withaccess to the Exhibit Hall both days at Chicago’s Navy Pier. To reserve exhibit space, contact Jeanne Philips at (770) 817-5903

You can follow CCE on Twitter (@CorpCommExpo) and on Facebook ( all CCE 2016 updates, use #2016CCE.


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