Faital has consolidated its “life” and produced new initiatives, such as the introduction of the new site, the new catalogue and various new products. Furthermore, it participated in all of the major international trade fairs and strengthened the “foundations” on which the company “building blocks” rest, reconfirming its image in the loudspeaker segment for professional audio applications.
Flavio Naggi, Overseas Manager, confirms, “We believe we are presiding the loudspeaker market fairly well –for several decades already. As Faital, we are really strong in some areas, for example ”automotive”, and as of some years – since the opening of the professional FaitalPRO division- we are consistently growing quite well also with many international manufacturers, who are ever more satisfied with our Pro products and our additional value.”
The navigational menu was completely reorganized and “streamlined” to simplify the search for information, making it more intuitive. After “Home”, access is brought directly to the section relative to SR professionals, the one related to products, leading to “Sales”, from which international distributors may be located, to “Press & News”, then “About Us” which traces the company story, and “Contact Us” which allows for a quick and direct contact with the proper department.
The latest news and press releases inserted in the appropriate news section also appear in rotation in a box on the home page, from which it is also possible to quickly locate the closest distributor, thanks to a stylized world map that brings up the international sales network.
The completely revised “Products” section, true heart of the site, is complete with schematic and precise technical information, divided in tables paired with nominal values, electrical and Thiele & Small parameters. Every single model is immediately identified by code, size, power capacity, and sensitivity and accompanied by a photo, a graph which shows the response curve and a second graph for the impedance curve, related technical drawings, the possibility of downloading the technical card in pdf format and the option to print the pages.