Alan C. Brawn

Alan C. Brawn talks pilot programs and tips

Now that the dust has settled from InfoComm, Alan Brawn reflects on trends.

Like many of you, I get sick and tired of hearing industry “buzzwords” that should have meaning but in AV today is the word “solution.”

In the world of display technologies nothing is more discussed than LCD flat panels versus all the hype over things like organic light emitting diode or OLED based displays.

Why would the recent ISA International Sign Expo held the end of April in Orlando, warrant more than usual interest, for the digital signage industry?

To paraphrase the Bard, “To get certified or not; that is the question.”

If I were writing this article for just any old publication I might get by with talking about thin bezels and LED illumination and leave it there.

The Viewpoint section of SCN is reserved for opinions and trends that reside out there but just beg to be heard in a more formal sense.

For those of you already thinking that this article will be a wild flight of fancy—a wish list for 2012— well, think again.

In the realm of digital signage, the two most asked questions are “How do I get into the industry?” closely followed by “How do I convince a person to buy a digital signage system?”

I have been around the projector industry almost from the beginning. I do not go all the way back to the original projector from Henry Kloss in 1972, but I was there by the ’80s.

It is often said that change is the only constant.