Latest about DOOH
Volta, a leader in commerce-centric electric vehicle charging and DOOH networks, has received an oversubscribed Series D financing of $125 million.
While the user experience associated with digital signage software may be intuitive, large-scale deployments mandate thoughtful planning and consideration.
Verizon Media and Broadsign have extended their partnership to directly integrate Verizon Media’s programmatic demand-side-platform with the Broadsign Reach programmatic DOOH supply-side-platform.
LumenAd, a Seville, Spain-based advertising company, has recently begun deploying two Christie Crimson laser projectors in its projects with digital out-of-home (DOOH) media.
Audience intelligence company AdMobilize has partnered with Broadsign to provide DOOH networks with integrated audience measurement solutions.
Reflect is supporting AdMobilize audience intelligence solutions across multiple types of hardware.
The new partnership will enable dynamic content delivery, yield optimization, and programmatic capabilities across Pattison’s 4,000 screens.
