"Career aspirations continue to drive students’ decisions to enroll in online education programs, according to a report from BestColleges.com, which surveyed nearly 300 online program administrators and 1,500 students, to gauge their experiences in online education programs."—Source: eCampus News
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WHY THIS MATTERS:
If your institution wants its online offerings to appeal to prospective students, it is important to stay connected with the factors that drive a learner's decision making process. Learn what they are looking for and make sure your program delivers.