M Resort to Shine with Daktronics Video Technology

Daktronics Inc. of Brookings, S.D., a provider of LED displays, has announced that the company will provide the new M Resort, Spa and Casino with two outdoor LED video displays and ProPixel freeform video elements for two-channel letter logo displays.

Measuring approximately 24-feet-high by 38-feet-wide both LED video displays will be placed back-to-back on the M Resort’s front entrance pylon marquee. Positioned along South Las Vegas Boulevard at St. Rose Parkway, the M Resort plans to feature pre-recorded video and M Resort property advertising on the displays. Installation of the displays is scheduled for completion in December of 2008.

“We are pleased to select Daktronics for our outdoor marquee,” said Executive Vice President and Chief Operating Officer Joseph A. Magliarditi. “Daktronics excels at creating large screen video displays and we know they will create a marquee that will enhance the M Resort and enable our customers to view what is happening at the property every day.”

Daktronics ProPixel freeform video puck elements will illuminate two 44-feet-tall channel letter displays placed on the side of the M Resort’s 400-feet-tall tower. Perfect for unconventional shapes, ProPixel elements can be added anywhere an artistic video effect is desired.

Daktronics video technology helps enhance gaming facilities themes and provides incredible ambiance that keeps guests returning. By pushing the boundaries of LED technology, Daktronics video displays wrap structures of any shape and size, add dimension and dynamics to flat surfaces, and turn gaming facilities’ logos into impacting, motion-driven signage.

Designed especially for Las Vegas residents and located on over 90-acres, the M Resort will be an upscale, value-driven, $1-billion addition to the Vegas locals market. Once completed, the M Resort will tower 400 feet above the Las Vegas Strip and will be the newest must-see casino resort in Las Vegas.

Anthony A. Marnell III is developing M Resort Spa Casino who has partnered with Marnell Corrao Associates (MCA) for the construction of the resort. MCA is responsible for the design and/or construction of dozens of resorts in Las Vegas including Wynn Las Vegas, Bellagio, Mirage, Rio All-Suite, Palazzo Suites, New York New York, Caesars Palace, and Treasure Island, to name a few.

For more information on M Resort products/services, visit www.theMresort.com.

For more information on Daktronics products/services, visit www.daktronics.com.