Rob Harles, Global Head of Social Media at Bloomberg LP and Thomas Mueller, Global Director of Customer Experience at Siegel+Gale will be delivering the closing keynote speech on Thursday, March 29, 2012 at Customer Engagement Technology World in San Francisco. The two social media front-runners will discuss how to embrace mobile and social platforms.
Rob Harles, Global Head of Social Media, Bloomberg LP
Thomas Mueller, Global Director of Customer Experience, Siegel+Gale
Harles will discuss how Bloomberg, a leader in global business and financial information, launched a successful mobile and social media presence in under a year. Mueller will discuss how Siegel+Gale developed a brand architecture framework and identity system, flexible and scalable to meet the quickly evolving needs across all social media channels and mobile platforms.
Bloomberg and Siegel+Gale join the CETW speaker roster that also features Ogilvy & Mather, Best Buy, Straw Hat Pizza, Live Nation, EA Sports and more. Qualified professionals are able to attend CETW free of charge. For registration information, visit www.cetworld.com/register.asp.
For more information: www.cetworld.com