American Music & Sound, the independent US distributor of pro audio, musical instruments, and music creation products, announced today the new hire of Chelsea Abels as the marketing media traffic coordinator, effective immediately.
Abels is the primary liaison between magazine contacts and the AM&S office staff to obtain, organize, and communicate all advertising placement implementations. She will also coordinate product review communication, help execute promotional activity and assist with public relations, when necessary.
Abels has an extensive background in marketing, communications, and sales. She is adept at evaluating target markets, proposing strategic marketing tactics and maintaining professional relationships with all brands she encounters.
Abels grew up around music her entire life. “My family and I have always been involved in the music industry. In fact, my brother is the lead guitarist of The Neighbourhood. They started as a garage band and now have traveled the world with a triple platinum record. I’m thrilled to have the opportunity to further my career and continue to keep the music industry as a family tradition,” said Abels.