HAWTHORNE, NY—BTX has partnered with Matrox Graphics as the sole AV distributor in the U.S. for the company’s Matrox Veos multichannel digital extension solution for digital signage installations. Under the agreement, BTX will provide product sales and support as Matrox Graphics extends its market presence beyond IT and into the AV industry.
“At Matrox Graphics, our products have traditionally been distributed via the IT industry,” said Ron Berty, business development manager for Matrox Graphics. “With Veos being as much a graphics product as an extension product, however, we found that we needed to penetrate the AV industry as well. In researching distributors to help us accomplish this, we found an excellent fit in BTX.”
BTX’s representative channel partners will be offering live demos of the product throughout the country beginning in November.