Cabletime's MediaStar Evolution recognizes new data and then synchronizes across the respective screens in Threestores, enabling the images to constantly change and maintain interest.
MT ARLINGTON, NJ-Mobile media company 3 has become the first customer to implement the new digital signage solution from Cabletime in its Threestores. Cabletime's MediaStar Evolution digital signage player was originally developed to meet the requirements of 3, which will use the technology in more than twenty of its stores, with mobile media content played on a series of five displays of different sizes placed on each side of the stores.
AV integrator AVE Systems worked with Cabletime to adapt its MediaStar Evolution, which is designed to stream content over IP networks. 3, however, wanted to be able to deliver the content from its own content provider using its wide area network, and then allow it to be played out onto the screens from local storage, enabling 3 to tailor marketing messages locally.
The use of the Cabletime solution in conjunction with content supplied by Realisation, 3's content provider, allows synchronization to a millisecond that can be downloaded and updated daily via a USB key.