WebDT SA3000 Powers Displays with AirMedia’s Dynamic Advertising Content

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SAN JOSE, CA--DT Research announced the installation of the WebDT SA3000 based on the Intel Core 2 Duo processor, the latest in their line of signage appliances, at the Beijing International Airport. In a press conference today in Beijing, top executives from DT Research, Intel Corporation, and AirMedia will announce the deployment and showcase their digital signage technology.

As the busiest airport in Asia, based on scheduled seat capacity, the Beijing airport hosts a highly desirable target audience. AirMedia will deploy 600 of the SA3000 signage appliances to deliver dynamic, quickly updatable advertising content shown on 82- and 108-inch displays to the over-150,000 travelers who pass through the airport every day.

Dr. Daw Tsai, president of DT Research, noted, “As one of the busiest airports in the world, it is imperative to provide this technologically savvy audience with the best possible performance. Intel’s Core platform enabled us to deliver a state-of-the-art signage appliance for the AirMedia network. Not only does the WebDT SA3000 offer enhanced processing performance, but it has low power consumption and runs cooler than comparable systems.”

“Low power Intel Core 2 Duo processors are ideal for high-performance signage appliances,” said Joe Jensen, Intel’s General Manager of the Embedded Computing Division. “Integrating Intel architecture into digital signage application designs, such as the WebDT SA3000, enables a top-quality, optimal visual experience for a sophisticated market.”

With the WebDT Content Manager software system, available with the WebDT Signage Appliances, AirMedia is able to remotely manage the content displayed in the airport. Administrators at AirMedia offices off-site can schedule playlists, set up content layouts, update last minute changes, and provide proof-of-play for their customers.

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