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Clarity Matrix Video Wall Creates Memorable Experience at National Geographic Museum Exhibit

Clarity Matrix Video Wall Creates Memorable Experience at National Geographic Museum Exhibit

For more than a century one could explore the world and all that’s in it through National Geographic Magazine. In recent years that’s also been possible through programming on the National Geographic Channel, on the society’s engaging and constantly evolving website, and recently on an interactive, tablet-based version of the magazine.

The videowall consists of a 12-panel (4x3) array of Planar Clarity Matrix MX46HD LCD videowall displays, and is unusual in that its three horizontal rows are offset from each other.

This year marked continuation of this rich tradition—and the ongoing embrace of technology—with the opening of an exhibit in the National Geographic Museum in Washington, D.C. The exhibit pays unique tribute to the 125 years of work by the society’s explorers, photographers, and scientists while also looking forward to the future of the society. It presents a larger-than-life picture of the many facets of our world on an LCD video wall whose physical layout provides a novel and engaging platform that maximizes the impact of the National Geographic Society’s renowned visual content.

The video wall consists of a 12-panel (4x3) array of Planar Clarity Matrix MX46HD LCD video wall displays fed by 12 BrightSign XD1030 digital signage players. It was installed by Sterling, VA-based Avitecture, which designs, installs, and supports integrated audiovisual systems with an emphasis on dynamic architectural displays. The video wall is unusual in that its three horizontal rows are offset from each other—a unique layout that creates an engaging experience.

“Our creative team envisioned the offset layout as a way to present nature in a more organic format,” said Thomas Oelberger, one of the museum’s exhibit designers. “Rather than depicting the natural world in a rectilinear box, our layout allows for compelling compositions that highlight and accentuate the lyrical beauty of each scene. It was tremendous to be able to work with such a highly engineered system such as Clarity Matrix—it certainly encouraged our creativity.”

Oelberger calls the system highly flexible as well, owing to features such as its quad controller processors. “The built-in configuration tools allow us switch between inputs and wall layouts very easily. For the 125th anniversary exhibit we currently output full HD to all 12 panels. But if we need to use the display for a special event we can stretch a single input over the entire video wall with minimal effort.”

Clarity Matrix earned particularly high marks for its off-board electronics design; a unique feature that allows components such as controllers and power supplies to be housed away from the video wall in a remote rack room outfitted with a Middle Atlantic WRK-24MDK and two APC Smart UPS X2000VAs. “This design keeps the video wall from heating up, which minimizes cooling of the exhibit space,” said Bill Apter, special projects consultant for Avitecture. “It also facilitates convenient troubleshooting at the AV rack, without having to disrupt the visitors in the exhibit space. This is a powerful advantage of the Planar system and a great benefit for the end-user.

To protect the video wall and preserve the visual experience it provides, the museum ordered Clarity Matrix with Planar’s Extended Ruggedness and Optics (ERO) technology. This is a glass surface that is optically bonded to the front of each display within the video wall. It adds ruggedness, protects the video wall from damage that could occur in the museum’s high-traffic environment and provides enhanced ambient light rejection and contrast. Using the ERO technology also provides an easy upgrade path to convert Clarity Matrix to an interactive touch display if required.

The Clarity Matrix video wall features Planar’s EasyAxis Mounting System, which has proven beneficial in several ways. “Because of the offset nature of our installation, accurate placement was exceedingly important. Planar’s EasyAxis Mounting System greatly simplified the installation and ensured our content looked exactly as we imagined,” Oelberger said.

“We really like the EasyAxis Mounting System because even with unusual configurations such as this one, the panels go up quickly and easily, alignment can be fine-tuned in minutes,” said Avitecture’s Bill Apter. “And if a panel has to be serviced, it is accomplished simply by pivoting an adjacent panel up and out of the way.”

The AVNetwork staff are storytellers focused on the professional audiovisual and technology industry. Their mission is to keep readers up-to-date on the latest AV/IT industry and product news, emerging trends, and inspiring installations.