Why E Ink Marquee Won InfoComm 2026 Best in Show—and What It Means for the Future of Outdoor Digital Signage

During its first-ever appearance at North America's largest professional AV trade show, E Ink Marquee received AV Technology's Best in Show Award for Digital Signage, recognizing its innovation in large-format color ePaper displays. The platform demonstrates how reflective display technology can expand digital signage into outdoor environments where LED and LCD solutions, along with traditional paper signage, may not be the ideal fit.

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As organizations look to reduce energy consumption, simplify infrastructure, and replace printed advertising with remotely managed displays, technologies like E Ink Marquee™ redefine what's possible.

What Is E Ink Marquee?

E Ink Marquee is a large-format, full-color ePaper display platform designed specifically for outdoor digital signage due to its ability to operate in a wide temperature range. Unlike conventional LED or LCD displays that require continuous power to produce an image, E Ink's reflective display technology consumes power only when content changes.

The E Ink display reflects ambient light rather than generating its own, meaning that Marquee remains highly readable—even in direct sunlight—without increasing brightness or producing glare. The result is a paper-like viewing experience that feels natural outdoors while dramatically reducing energy consumption.

Its ultra-low power requirements also enable deployment using compact solar power systems in many installations, opening opportunities for digital signage in locations where running electrical infrastructure is difficult, expensive, or impractical.

Why Outdoor Digital Signage Is Evolving

Cities, retailers, transportation operators, universities, and commercial property owners are increasingly looking for alternatives to static printed signage. Paper posters are inexpensive to install and need laborious and time-consuming maintenance to change what’s pictured.

LED displays solve that content management challenge but often require continuous power, significant infrastructure, and higher operating costs.

Reflective ePaper bridges that gap by combining the flexibility of digital content management with the visual characteristics and energy efficiency of paper. Plus, instead of replacing posters by hand, organizations can remotely update messaging in minutes while significantly reducing maintenance, material waste, and operational costs.

Where Can You Deploy E Ink Marquee?

Large-format color ePaper signage is well suited for applications where content changes regularly, visibility in daylight is essential, and power availability may be limited.

Ideal applications for E Ink Marquee include:

• Wayfinding and directional signage for university campuses, healthcare facilities, corporate campuses, parks, and public spaces.
• Street-side promotional signage for municipalities, event venues, entertainment districts, and advertising networks.
• Retail storefronts and shopping centers, where promotions, seasonal campaigns, and product messaging can be updated remotely without replacing printed graphics.
• Outdoor advertising and digital replacement of paper posters, allowing advertisers and brands to modernize campaigns while reducing printing and installation requirements.
• Transit and mobility environments, where agencies need highly visible passenger information and promotional displays that can operate with minimal energy consumption.

Why the Award Matters

The Best in Show Award for Digital Signage at InfoComm 2026 recognizes technologies that address real challenges facing the professional AV industry. For E Ink, the recognition reflects the growing demand for display solutions that balance visual performance with operational efficiency and sustainability. Rather than competing solely on brightness or screen resolution, E Ink Marquee™ introduces a different approach—one that prioritizes ultra-low power operation, sunlight readability, flexible deployment, and remote content management.

E Ink Marquee demonstrates that you can have digital signage that doesn’t sacrifice energy efficiency or deployment opportunities. If you’d like to learn more about E Ink Marquee, please visit the platform page on E Ink’s website.

About E Ink

E Ink Holdings Inc. (8069.TWO), based on technology from MIT's Media Lab, provides an ideal display medium for applications spanning eReaders and eNotes, retail, home, hospital, transportation, logistics, and more. E Ink's electrophoretic display products make it the worldwide leader for ePaper. Its low-power displays enable customers to reach their sustainability goals, and E Ink has pledged using 100% renewable energy in 2030 and reaching net zero carbon emissions by 2040. E Ink has been recognized for its efforts by receiving validation from Science-Based Targets (SBTi) and is listed in both the DJSI World and DJSI Emerging Indexes.