Atlanta–Digital Signage Connection(DSC), the news and information portal supported byDigital Signage Expoas its year-round resource for digital signage professionals and end users invested in the digital signage space, announced the latest installment of its monthly webinar series will take place Thursday November 16, at 2 p.m. EST.
David Saleme, Senior Manager, Business Development for John Glenn Columbus International Airport, and Brad Parler, Digital Communications Administrator for Blinds.com, will co-present “Incorporating Social Media Effectively in a Digital Signage Network.”
Because digital signage networks source their relative contextual media value from their collective geography, social media is a powerful tool not only to engage audiences, but also to deliver a call to action. Incorporating social media with digital signage was a topic discussed in detail by the Digital Signage Expo’s Advisory Board this pastJanuary.
“When implementing a social media component for your digital signage network, it is important to focus on keeping viewers engaged,” said Saleme. “While effective digital signage creates a connection through its message, it is a social media component that can create the engagement.”
Attendance for this 30-minute webinar is free, butregistration is requiredathttps://www.anymeeting.com/498-337-185
The monthly webinar series will focus on topics relevant to all aspects of digital signage from technology to content, including:
·Dec. 14 – How to Maintain Network Security & Control Damage
·Jan. 11 – Enhancing the Hotel Guest Experience with Digital Signage
·Jan. 18 – Enhancing the Transit Customer Experience with Digital Signage
·Jan. 25 – Enhancing the University Campus Experience with Digital Signage
·Feb. 1 – Enhancing the Retail Store Experience with Digital Signage
·Feb. 8 – Enhancing the Corporate Communications Experience with Digital Signage