March 22, 2011
1 Digi Logo
As Chair of the Judges Committee for the DIGI Awards, I’m proud to announce that Digital Signage Magazine together with The Digital Signage Group has announced the winners of the 2010 DIGI Awards. The DIGI Awards recognize the resellers, integrators and service providers who have gone the extra mile to ensure success for their clients, thereby furthering the digital signage industry as a whole. Additionally, we recognize the best New Products for the digital signage market. The Judges for the 2010 DIGI Awards are myself, as Chair of the Judges Committee, Alan Brawn of Brawn Consulting, and Lyle Bunn. This year’s DIGI Award Categories are below. And in this special section devoted to the Awards, we are highlighting not just the Winners, but some of the other very deserving entries in various categories– to give our readers a flavor of the breadth and depth of entries. And note that select winning entries will be explored in depth, in our annual Digital Signage Best Practices Guide, the digital edition of which be published in December 2010, with the print edition to follow in January 2011. 2011 DIGI Award Categories: BEST DIGITAL SIGNAGE APPLICATIONS: • Digital Signage in a Retail store, Local Rollout (a non-national rollout: one or many locations, but all regional, not national) • Retail Roll-out, National • Interactive Technology Roll-out • Best Digital Signage Deployment, for Transportation • Best Deployment, Entertainment, or Hospitality (cinema, sports venue, hotels, etc) • Best Deployment, Integration of Digital Signage and Mobile/Cell Phone Technology BEST DIGITAL SIGNAGE CONTENT: • Best Digital Signage Content, Merchandising • Best Content, Ambient (a non ad-based content model; i.e. content was to create branding, mood, etc, not sales lift) • Best Content, Corporate Communications (non-retail; digital signage for corporate campus) • Best Content, Interactive • Best Content, Advertising BEST NEW PRODUCT FOR DIGITAL SIGNAGE: • Best New Technology Innovation • Best New Generation Display Device, Large Screen • Best New Display Device, Small Screen • Best New Generation Display Device, (non-LCD or Plasma) • Best New Content Management Software/Web-based (SaaS, or Software as a Service) • Best New Content Management Software/Premise-based JUDGE’S CHOICE AWARD